
How The Lunar New Year Drives E-commerce Sales
Lunar New Year — also known as Chinese New Year or the Spring Festival — is one of the world’s most important cultural and commercial dates in the calendar. While it originates in Asia, its impact on global e-commerce continues to grow year on year. For UK e-commerce businesses selling internationally, Lunar New Year can present a valuable opportunity to boost first-quarter revenue.

Simon Perkins
Commercial Director at SAMOS





